AI Phone

Automation & Workflows

AI Automation and Communication Workflows

Connect calls, messages, AI agents, and employees through automated workflows, with leads arriving from forms, Meta Lead Ads, and the developer API.

Key capabilities

Cross-channel workflow automation
AI agent integration in workflows
Auto Campaigns that call new leads in business hours
Lead response and follow-up automation

Quick answer

AI Phone's Automation & Workflows family connects voice calls, text messages, and AI agents through configurable automated workflows — enabling lead response, follow-up sequences, and operational handoffs without manual steps. Leads arrive from forms, Meta Lead Ads, CSV imports, or any system that calls the developer API.

Connect every channel

Build workflows that span voice, SMS, and AI agents, with leads arriving from forms, Meta Lead Ads, or any system that can call the developer API, so leads, customers, and team members receive the right communication at the right time.

AI agents inside your workflows

Place AI voice and messaging agents at specific workflow stages to handle conversations automatically before handing off to a human.

Core capabilities

No-code workflow builder

Build multi-step communication workflows visually — connecting triggers, conditions, actions, and delays without any engineering work.

Lead response automation

Auto Campaigns has an AI agent call new, uncontacted leads automatically during your business hours — whether they came from a form, Meta Lead Ads, or the developer API.

AI agent workflows

Place AI voice and SMS agents at specific workflow stages to handle conversations automatically before routing to human team members.

Lead intake from any system

Any system that can send an HTTPS request — a CRM automation, a website form backend, or Zapier or Make — can create leads through the developer API, ready for AI follow-up. AI Phone does not listen for CRM field or deal-stage changes.

Multi-touch sequences

Chain voice calls, SMS messages, wait periods, and conditional branches into coordinated follow-up sequences that run automatically.

Common use cases

Use case

Instant lead follow-up from Facebook Lead Ads

A new Facebook lead triggers an immediate AI outbound call. The AI qualifies the lead, and if they're interested, performs a live transfer to a sales rep — all within 30 seconds of the ad form submission.

Use case

Missed-call SMS recovery

When a caller hangs up without leaving a voicemail, an SMS workflow fires within 30 seconds inviting them to text back. If they respond, an agent is alerted. If not, a follow-up call is scheduled for the next business day.

Use case

New CRM leads called automatically

Your CRM's automation sends each new lead to the AI Phone developer API. Auto Campaigns has an AI agent call it during business hours, and the results are available in AI Phone, as a CSV export, or in a connected Google Sheet.

How it works

  1. 1

    Define your trigger

    Choose what starts the workflow — a new lead from a form, Meta Lead Ads, or the developer API, a missed call, a specific date, or an inbound message keyword.

  2. 2

    Build the action sequence

    Chain calls, SMS, AI agent interactions, assignments, and delays into a multi-step workflow using the visual builder.

  3. 3

    Set conditions and branching

    Add conditional logic so workflows route contacts differently based on their responses, intent signals, or lead data in AI Phone.

  4. 4

    Monitor and optimize

    Track conversion rates, drop-off points, and outcome distributions for every workflow and adjust logic to improve performance.

Frequently asked questions

What types of automation does AI Phone support?

AI Phone supports lead response automation (AI calls to new leads during business hours), lead intake through the developer API, SMS and voice follow-up sequences, missed-call recovery, appointment reminder workflows, and multi-step communication campaigns combining voice, SMS, and AI agents.

Can AI Phone trigger a call immediately when a lead submits a form?

Yes, within your business hours. When a form, Meta Lead Ads, or a system calling the developer API creates a lead, Auto Campaigns picks it up automatically — typically within a minute — and has an AI agent call it inside the hours you set. The AI agent qualifies the lead conversationally and routes warm prospects to a human rep.

Does workflow automation require coding?

No. AI Phone's workflow builder uses a no-code visual interface. Triggers, actions, conditions, and sequences are configured through the admin dashboard without any engineering work.

Can AI Phone integrate with Zapier for additional automation?

There is no AI Phone app in Zapier, and AI Phone does not send call events or workflow outcomes to Zapier. What you can do is use a Zapier webhook step (or Make's HTTP module) to call the AI Phone developer API and create leads from any app Zapier connects to.

Can the same workflow include both voice calls and SMS messages?

Yes. AI Phone workflows can chain voice calls, AI voice agents, SMS messages, and SMS bots in any order, creating true omnichannel communication sequences from a single workflow.

Ready when you are

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